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4 lessons in creativity from John Cleese, via Fast Company

Found these creative lessons illuminating, especially the discussion of getting in touch with our “tortoise mind,” which is more unconscious / childlike / playful than our hare brain, which depends on logic / reason / clarity / purpose — and wants more impulsive action.

According to the article, the language of the unconscious is images, which reminds me of how important visuals are in our journalism (and perhaps why they are consistently the most engaged with on social media).

The enemy of the this tortoise mind? Anxiety and interruptions. Good to be aware of, especially as we all deal with constant interruptions (from our mobile devices? our demanding jobs?) and the anxiety we feel about our industry.

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